Startups are always in a bit of a tangle when it comes to PR. They need to be out there but they do not often have the resources. Sometimes they have the resources but they do not have the volume of work and success to back it up.
In this video, Sabrina Horn, author of \”Make It, Don\’t Fake It\”, answers some essential questions: what are startups doing it wrong when it comes to PR? When should startups think of getting in touch with a PR agency?